This startup created baby shoes that can dissolve in water – GeekWire
2 min readInstead of throwing out used baby shoes, a Portland, Ore., startup want you to boil them.
Woolybubs founders Jesse and Megan Milliken felt guilty about how frequently they threw away outgrown clothes for their three kids, knowing that the clothes would end up in landfill.
They addressed the issue by developing biodegradable baby shoes that dissolve in boiling water.
Jesse previously spent 15 years at Nike in product creation and innovation, working closely with design and manufacturing. Megan worked as a program manager at CLEAResult, developing strategies for clients in energy efficiency industries. Combining their backgrounds in footwear and sustainability, the husband-wife team founded Woolybubs in January 2020.